--- title: WFM Analytics Demystified Session 1 of 2 description: WFM technologies can treat multiple centers as one virtual global entity and also give you drill down BI capacity for each individual center. image: http://resources.benchmarkportal.com/hubfs/calltalk-caramels-2.png --- - [My Account](https://www.benchmarkportal.com/my-account/edit-account/) - [Upcoming Courses](https://www.benchmarkportal.com/upcoming-contact-center-certification-training-courses/) - [Discover](https://www.benchmarkportal.com/discover-us/) - [Store](https://www.benchmarkportal.com/store/) - [Contact](https://www.benchmarkportal.com/contact-benchmarkportal/) [![bmp-logo-source-below](https://resources.benchmarkportal.com/hs-fs/hubfs/bmp-logo-source-below.png?width=196&height=64&name=bmp-logo-source-below.png)](https://www.benchmarkportal.com) - [BMP ConneX](https://www.benchmarkportal.com/bmp-connex/) - [Technology](https://www.benchmarkportal.com/bmp_connex_tech/) - [Case Studies](https://www.benchmarkportal.com/bmp-connex-case-studies/) - [Benchmarking](https://www.benchmarkportal.com/contact-center-benchmarking/) - [Benchmark Your Center](https://www.benchmarkportal.com/benchmark-your-contact-center/) - [Top Contact Centers Contest](https://www.benchmarkportal.com/top-contact-centers-contest/) - [iBenchmark](https://www.benchmarkportal.com/ibenchmark/) - [Industry Reports](https://www.benchmarkportal.com/contact-center-industry-reports/) - [Certification](https://www.benchmarkportal.com/contact-center-certification/) - [Assessments](https://www.benchmarkportal.com/contact-center-assessments/) - [Training](https://www.benchmarkportal.com/contact-center-training/) - [AI in the Contact Center](https://www.benchmarkportal.com/ai-for-contact-center-professionals-certification/) - [Management Certification](https://www.benchmarkportal.com/contact-center-manager-training-certification/) - [Supervisor Certification](https://www.benchmarkportal.com/contact-center-supervisor-training/) - [Quality Assurance Certification](https://www.benchmarkportal.com/call-center-quality-assurance-training-certification/) - [Workforce Manager Certification](https://www.benchmarkportal.com/contact-center-workforce-manager-training-certification/) - [Coaching for Performance](https://www.benchmarkportal.com/contact-center-coaching-for-performance/) - [Agent Certification](https://www.benchmarkportal.com/call-center-agent-training-certification/) - [Agent Soft-Skills](https://www.benchmarkportal.com/contact-center-agent-soft-skills-training/) - Learning Chanel - [Call Center Learning Channel](https://www.benchmarkportal.com/call-center-learning-channel/) - [Call Center Learning Channel Plus](https://www.benchmarkportal.com/call-center-learning-channel-plus/) - [Resources](https://www.benchmarkportal.com/resources/) - [Publications](https://www.benchmarkportal.com/contact-center-publications/) - [Mastery eBook Series](https://www.benchmarkportal.com/contact-center-training-free-downloads/) - [Blog: Articles & Tips](https://resources.benchmarkportal.com/contact-center-articles) - [Blog: Agent Voices](https://resources.benchmarkportal.com/contact-center-articles/topic/agent-voices) - [Books](https://www.benchmarkportal.com/contact-center-books/) - [White Papers](https://www.benchmarkportal.com/contact-center-white-papers/) - [Research Reports](https://www.benchmarkportal.com/contact-center-research-reports/) - [Glossary of Terms](https://www.benchmarkportal.com/glossary-of-terms/) - - [CallTalk Radio Show](https://www.benchmarkportal.com/calltalk-radio-show/) - [CallTalk Archives](https://resources.benchmarkportal.com/calltalk) - - [News](https://www.benchmarkportal.com/contact-center-news/) - [Contact Centers and COVID-19](https://resources.benchmarkportal.com/covid-19) - [Press Releases](https://resources.benchmarkportal.com/news/tag/press-releases) - [Testimonials](https://www.benchmarkportal.com/contact-center-videos/) - [Videos](https://www.benchmarkportal.com/contact-center-videos/) - [Partners](https://www.benchmarkportal.com/partners/) - [FAQ](https://www.benchmarkportal.com/faq/) - - [Discover Us](https://www.benchmarkportal.com/discover-us/) - [Contact](https://www.benchmarkportal.com/contact-benchmarkportal/) - [About](https://www.benchmarkportal.com/about-benchmarkportal/) - [Our Team](https://www.benchmarkportal.com/our-team/) - [Career Opportunities](https://www.benchmarkportal.com/career-opportunities/) Search ... # WFM Analytics Demystified Session 1 of 2 ![calltalk-caramels-2.png](http://resources.benchmarkportal.com/hs-fs/hubfs/calltalk-caramels-2.png?width=312&height=96&name=calltalk-caramels-2.png)If you have been approaching Workforce Management (WFM) the same way for the last few years, you may be missing important advances.  WFM is no longer just about the labor force (agents) and putting butts in seats; its evolution is now about changing floor leadership (managers and supervisors) from ‘baby sitters’ into business people involved in the larger process of guiding the growth of the center in its role in fulfilling corporate goals. This is accomplished through the following practices: - Corporate goals and interests: - Understand corporate strategies, its goals, and its expectations of the call center; - Align the center with those strategies. Also builds internal support for the center. - Strategies must be shared and explained with the WFM and other teams - Reports: - Understand the need of each report, its requestors and its readers, - Understand the impact each report has on growth and activities of the center. - Design reports that show how the center is aligned with corporate strategies and will help the center drive business towards achievement of company goals - Workforce: - WFM is not about “sweating the agents” – it’s a much larger issue. - Supervisors, managers, and support staff must be included in the equation - The ‘right’ talents must be scheduled to meet the ‘right’ business needs in the ‘right’ numbers at the ‘right’ times. - Technologies: - WFM software is best utilized when integrated with (and drawing data from) other technologies, using information right down to the agent level. Workforce Management is no longer just a scheduling spreadsheet or an Erlang-fixated function.  If you feel behind the curve on WFM evolution, we urge you to dedicate some time to exploring how you can update your approach.  Few areas of the contact center can add more in terms of efficiency and performance improvement than WFM.  Embrace the opportunity! *This CallTalk Caramel was compiled and edited by Bruce Belfiore and Kamal Webb from a CallTalk episode with Bill Durr.  Click here to listen to this show entitled*   --- *![calltalk.png](https://resources.benchmarkportal.com/hs-fs/hubfs/calltalk.png?width=215&height=34&name=calltalk.png)CallTalk is a monthly internet radio program featuring the most innovative managers and thought leaders in the customer contact field, interviewed by BenchmarkPortal CEO Bruce Belfiore.  “Caramels” distils “Aha!” moments from these interviews into practical, bite-sized nuggets to inform and assist you as a contact center professional.* --- Topics: [Workforce Management](https://resources.benchmarkportal.com/contact-center-articles/topic/workforce-management), [CallTalk Caramels](https://resources.benchmarkportal.com/contact-center-articles/topic/calltalk-caramels), [Contact Center Articles](https://resources.benchmarkportal.com/contact-center-articles/topic/contact-center-articles) ### Improve Your Center [Contact Center Certification](https://www.benchmarkportal.com/contact-center-certification/) [Assessments](https://www.benchmarkportal.com/contact-center-assessments/) [Custom Consulting](https://www.benchmarkportal.com/custom-contact-center-consulting/) ### Compare Your Center [Contact Center Benchmarking](https://www.benchmarkportal.com/benchmark-your-contact-center/) [Industry Reports](https://www.benchmarkportal.com/contact-center-industry-reports/) [Top Contact Centers Contest](https://www.benchmarkportal.com/top-contact-centers-contest/) [Automated Benchmarking](https://www.benchmarkportal.com/ibenchmark/) ### Excel With Training [Management](https://www.benchmarkportal.com/contact-center-manager-certification-training/) [Quality Assurance](https://www.benchmarkportal.com/call-center-quality-assurance-certification/) [Workforce Management](https://www.benchmarkportal.com/contact-center-workforce-manager-certification/) [Coaching For Performance](https://www.benchmarkportal.com/contact-center-coaching-for-performance/) [Supervisor / Team Leader](https://www.benchmarkportal.com/contact-center-supervisor-certification/) [Agent / Customer Service Rep](https://www.benchmarkportal.com/contact-center-agent-training/) [Call Center Campus Week](https://www.benchmarkportal.com/call-center-campus-2/) ### Support & Tools [CallTalk Online Radio Show](https://www.benchmarkportal.com/calltalk/) [Blog: Articles & Tips](https://resources.benchmarkportal.com/contact-center-articles) [Free Mastery Ebook Series](https://www.benchmarkportal.com/contact-center-training-free-downloads/) [Free Glossary of Terms](https://www.benchmarkportal.com/glossary-of-terms/) [Testimonials](https://www.benchmarkportal.com/testimonials/) [News](https://resources.benchmarkportal.com/news/tag/press-releases) [Videos](https://www.benchmarkportal.com/contact-center-videos/) [Books](https://www.benchmarkportal.com/contact-center-books/) [White Papers](https://www.benchmarkportal.com/contact-center-white-papers/) [Research Reports](https://www.benchmarkportal.com/contact-center-research-reports/) [![](https://resources.benchmarkportal.com/hubfs/Backgrounds/Screen-Shot-.png)](https://www.benchmarkportal.com/contact-benchmarkportal/) Copyright © 2026 BenchmarkPortal, LLC     |   [Privacy Policy](https://www.benchmarkportal.com/privacy-policy/)   |   [Directory](https://www.benchmarkportal.com/our-team/)   |   [FAQ](https://www.benchmarkportal.com/faq/)   |   [Contact](https://www.benchmarkportal.com/contact-benchmarkportal/)   |   [Home](https://www.benchmarkportal.com/)